Tuesday, 23 November 2010

Launch of Calling for Angels at Caffe Yum, Hertford

This was a truly fantastic occasion. I think I counted 45 guests in total. 50 were invited. Not bad. Every party that came bought a copy of the book. We had just one left at the end of the evening.
The author, Alex Smith, signed copies of the book and read a passage from it. I made a little speech about how good it was, how it had stood out a mile in the competition, and about how page 143 always gets me, even though I’ve read the book four times. But if you buy the book, don’t go there yet. It may spoil the plot for you.
Alex is just 17 but actually wrote the book when she was 14 – which may explain why she got the 14-year-old voice so right. On the back of this, she is now a reviewer for the Guardian.
It’s amazing that our publicist / second editor, a young man and our designer, second editor, an older man, also really enjoyed the story. Even though Calling for Angels is definitely a girlie book. So, it’s impressive that she impressed them.
Caffe Yum was an excellent venue. It has everything you’d expect in a cafĂ© – the full range offered at the giant high street coffee shops and juice bars – and some. And so much fresher and more individual. All guests were treated by Alex’s parents to a smoothie and a pink or chocolate angel cake. They were decorated with tiny rice paper angels.
Book available from The Red Telephone.
Caffe Yum

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