Monday, 20 January 2014

The final 20%


Decisions about whether to publish or not can be very difficult. A text can have everything going for it:
·         It tells a good story
·         It is well written
·         It suits what we’re currently aiming at
·         It’s written by someone we’ve published before and we know:
o   We can work with that person
o   They sell well
·         The text doesn’t need all that much editing.